Privacy Policy

This Privacy Policy delineates the procedures and practices through which we, as the data controllers of this website, collect, utilize, and safeguard your personal information. We are committed to protecting your privacy and ensuring that your personal data is handled securely and in compliance with the General Data Protection Regulation (GDPR) and other pertinent privacy laws. By using our website, you consent to the data practices described in this policy.

This Privacy Policy  does not apply to the processing that may occur on any other website but this one. The owner of this website is a part of Better Collective Group. Better Collective A/S is a Data Controller with regard to all personal data processed on/via the website. We are: 

Types of Data Collected

We collect various types of personal data from you when you interact with our website. This includes information you provide directly, such as your name and email address when you use our contact form or subscribe to our newsletter.

Additionally, we collect electronic identification data, including your IP address, device type, browser version, and operating system, which help us optimize your experience on our site. We may also gather data about your interactions with our website, such as pages visited and the duration of your visit.

Purpose for Data Collection and Processing

The personal data we collect is processed for several key purposes. Primarily, it enables us to respond to inquiries submitted through our contact form and manage your subscription to our newsletter, providing you with updates and information relevant to our services.

The electronic identification data assists us in enhancing our website’s functionality, security, and user experience by analyzing traffic patterns and optimizing our content for different devices and browsers. Additionally, this data helps us conduct internal analytics to improve our services and tailor our offerings to better meet your needs.

Legal Basis for Processing Data

The legal basis for processing your data is founded on your consent and our legitimate interests. When you subscribe to our newsletter or fill out our contact form, you provide consent for us to process your data for communication purposes.

Furthermore, we rely on legitimate interest to improve the quality and security of our services and to ensure smooth website operations, without infringing on your privacy rights. This includes processing data to prevent fraud, ensure network and information security, and conduct marketing activities.

Data Security Measures

We employ robust security measures to protect your personal data from unauthorized access, misuse, or exposure. Technical measures include encryption of data transfers, secure servers, and firewalls. Organizationally, we restrict access to your data to trained and authorized personnel who require it to perform their duties. Regular security audits are conducted to detect and prevent potential vulnerabilities in our system, ensuring that your information remains safe at all times.

Furthermore, we provide regular training to our staff to raise awareness of the importance of data privacy and the methods by which breaches can occur. Our goal is to ensure the ongoing confidentiality, integrity, and availability of personal data and systems.

Use of Cookies

Cookies are utilized on our website to enhance your browsing experience. A cookie is a small text file stored on your device when you visit our site. These cookies help us remember your preferences, such as language settings and other personalized functions, providing a more seamless experience on subsequent visits.

We also use cookies for analytical purposes to better understand how users engage with our site. This helps us improve our content and optimize your user experience by analyzing data such as pages visited, duration of stay, and referring websites. Our cookies do not collect personally identifiable information and are used purely for website enhancement.

To check out more about how we use cookies on our website and how to disable them, read our Cookie Policy.

User Rights

In the framework of the GDPR, you are vested with an extensive array of rights concerning your personal data, which aim to ensure transparency, accountability, and control over how your data is processed. 

These rights include the ability to access the information we maintain about you, request rectifications for any inaccuracies, and withdraw your consent at any given time without impacting the legality of prior processing based on consent. Additionally, you may seek the erasure of your data under specific conditions delineated in applicable data protection laws. Furthermore, you retain the right to restrict or contest the processing of your data in certain situations. 

Should you wish to exercise any of the aforementioned rights, or if you harbor any apprehensions about the manner in which your data is being managed, we invite you to reach out to us through our website’s contact form for further assistance, or contact us at the [email protected].

This website is committed to upholding the privacy rights of Canadian users as well. In addition to the comprehensive rights provided under the GDPR, Canadian citizens benefit from protections under the Personal Information Protection and Electronic Documents Act (PIPEDA) and other relevant Canadian privacy legislation. These acts augment the rights already granted under the GDPR, ensuring Canadian users have a robust framework for privacy protection. 

Moreover, you possess the right to file a complaint with the appropriate supervisory authority if you believe your rights under the GDPR and Canadian privacy laws are not being honored. Our establishment, based in Denmark, designates the Danish Data Protection Agency as the primary supervisory authority. You can contact them at Datatilsynet, Borgergade 28, 5, DK-1300 Copenhagen K.

However, you are equally entitled to submit a complaint to your local Canadian privacy authority. By ensuring compliance with both the GDPR and Canadian data protection statutes, we aim to provide a secure and respectful environment that honors your privacy rights and fosters trust in our digital services. 

Disclosure to Third Parties

We may share your personal data with third-party vendors, and other service providers we engage to perform tasks on our behalf, in certain circumstances. This enables the improvement of our site functionalities, user experience on our products and providing you with our services. The categories of recipients to whom personal data may be disclosed are:

Members of our corporate group, which includes the owner of this website and its subsidiaries. Please be aware that we determine the purpose and means of the processing of your data, as well as deciding which of your data is going to be processed by other members of our corporate group. All data processing relations with the subsidiaries are regulated with proper agreements.

Entities who help us to regularly provide and further develop our services (e.g. analytics, maintenance, marketing and development). This entities include website analytics companies, commercial communication providers and others. They are allowed to process your information as reasonably necessary in order to perform delegated tasks. We engage into proper contractual relations with them in order to ensure secure processing of your personal data. Check the “Use of Cookies” section of this Policy, or the website’s Cookie Policy for additional information.

Public authorities and law enforcement agencies when we are legally required or permitted to do so.

Transferring Data Internationally

In some instances, your personal data may be transferred and processed in countries outside the European Economic Area (EEA). When such transfers occur, we ensure that adequate levels of protection are maintained, often through the implementation of Standard Contractual Clauses where applicable. We are committed to ensuring that your privacy is respected and protected internationally.

Conclusion

This Privacy Policy reflects our commitment to protecting your privacy and keeping you informed about the ways in which your personal data is collected, processed, and shared. We may periodically update this policy to ensure compliance with new legal obligations or improvements to our services. We encourage you to review this page regularly to stay informed about any changes. If you have any questions or require further clarification regarding our privacy practices, please do not hesitate to reach out through our contact form or at [email protected].